What’s Filling Women’s Shoe Racks

U.S. sales, July 2011 through June 2012




The largest category is on a roll: Sales increased 15.7 percent in the past year, says NPD Group



Most women own a few classier pairs, but sales fell 7.7 percent in the last 12 months



Women love trainers; they also bought another $1.4 billion in less-serious sport-leisure shoes



The utilitarian category has adopted more fashionable styles and colors



Sales of footwear to shield feet from cold bathroom floors grew 12.9 percent in the last 12 months



Elegant night-on-the-town shoes make up a small but profitable segment


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