WELCOME TO DISNEY WORLD

BY ALLISON McCANN

GRAPHIC BY BLOOMBERG BUSINESSWEEK

Iger hunts mini-Disneys with troves of branded characters that can be turned into movies, toys, video games, theme park rides, and more. He’s bagged three

PIXAR IN 2005

Properties include Toy Story, Finding Nemo, The Incredibles, and Monsters, Inc.

Films

REVENUE $259M

OPERATING INCOME $40m

Software

REVENUE $13m

OPERATING INCOME $3,000

$272M TOTAL REVENUE

$32b DISNEY’S REVENUE IN 2005

MARVEL IN 2009

Properties include costumed heroes Iron Man, Thor, Captain America, and the Hulk

Licensing

REVENUE $237m

OPERATING INCOME $167m

Publishing

REVENUE $123m

OPERATING INCOME $41m

Films

REVENUE $283m

OPERATING INCOME $87m

$643M MARVEL’S TOTAL REVENUE FOR THE 12 MONTHS PRIOR TO THE 2009 ACQUISITION

$36b DISNEY’S REVENUE IN 2009

LUCASFILM IN 2012

Properties include the Star Wars and Indiana Jones franchises, along with production studios Industrial Light & Magic and Skywalker Sound

Consumer Products

REVENUE $215m

OPERATING INCOME $53m

Films

REVENUE $199m

OPERATING INCOME $139m

Games

REVENUE $151m

OPERATING INCOME $95m

Industrial Light & Magic (ILM), Skywalker Sound

REVENUE $231m

OPERATING INCOME $219m

$796M LUCASFILM’S ESTIMATED REVENUE

$42b DISNEY’S REVENUE IN 2012

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